Patrick Hammond is co-founder and partner at Hot Pickle.  Hot Pickle creates integrated brand experiences and brand homes for a client list which includes Unilever, Diageo, Coca-Cola, Sipsmith and Pokemon.  From creating a new brand home for Guinness in China, to developing the Magnum Pleasure Store global experience platform, to launching the first London Pokemon Centre, Hot Pickle it built on a belief in Experiences that Pay.