A British Original Period Drama


Agency: Uncommon Creative Studio
Client: British Airways

Inspired by some of Britain’s most famous period literature, TV and film and starring more than 40 of the airline’s real-life staff, this ornate production shows ladies and lords of the manor, as well as housekeepers and butlers going about their everyday lives, before being abruptly interrupted by present day British Airways colleagues demonstrating the safety briefing.

Directed by Sharon Maguire, famed for her work on Bridget Jones’s Diary, this five-minute masterpiece is a blend of British humour and essential safety tips, amongst a backdrop of some of the country’s grandest stately homes.

Warriors on horseback, dowager duchesses, Georgian Queens and of course, a dashing Mr Darcy, are all joined by real-life pilots, apprentices in Aircraft Maintenance and First Officers in this sumptuous campaign, which features costumes designed by three-time Oscar-winning British costume designer Jenny Beavan.