VP, Global Executive Creative Director , R/GA
Daniel Barak is an internationally acclaimed creative leader currently serving as R/GA's first Global ECD, where he partners with the Global CCO and leadership team to strategically shape the creative vision for R/GA. He raises the creative bar across the network to drive business and create meaningful, award-winning work at the speed of culture. Described by Forbes as the industry's next generation, and named by Business Insider and Forbes as one of the 30 most creative people in advertising for 2 consecutive years, he has won over 300 awards including an Emmy nomination, AdAge A-List & Creativity Innovators award, and multiple Grand Prix and Golds at Clios, Cannes Lions, One Show, Webbys, D&AD, among others. In the past, Daniel has led successful transformations at Saatchi LA, where he led creative excellence for Toyota, Deutsch LA, where he oversaw innovation for Volkswagen, and McCann Tel-Aviv, where his campaigns landed the agency on the global creative map.