Cristina Reina

CCO & Partner , Quality Experience

Cristina's passion for groundbreaking creativity and obsessive care for craft has remained constant throughout her career. Previously serving as the Global Executive Creative Director and Head of Art at McCann North America, Cristina has been instrumental in creating groundbreaking campaigns for top-tier clients like Microsoft, Smirnoff, and Verizon. Her recent work for Microsoft won two Grand Prix awards, propelling McCann New York to be ranked as the number-one performing New York agency at Cannes. 

Cristina's achievements extend to her recent recognition as one of the top 10 Creative Directors globally, according to the Cannes Lions Top Talent Report and made Adweek's Creative 100 list for most innovative talent across advertising, TV and visual art. 

Before joining McCann, Cristina worked at DDB NY, DDB Madrid, and BBDO.