
Andy Bird
Founding Partner / CCO , Le Truc
Andy Bird is a Founding Partner at Le Truc in New York City, which translates from French as "the thingamajig, the knack, the way." Le Truc is a next-generation creative model consistent with Publicis Groupe's Power of One and Marcel platform. Prior to Le Truc, Andy was Chief Creative Officer of Publicis New York where he steadily elevated the agency's creative offering resulting in transformational work for global clients including Diesel, Jif, HPE, Walmart, Heineken, Cadillac, and Citi. Previously, Andy was the CCO of Publicis London, where he cultivated a creative team who delivered outstanding work and won numerous awards. Publicis London was named the third highest-ranking UK creative agency in the Gunn Report during his tenure. He spent the majority of his early career at BBH London for 8 years and then at Ogilvy for 5. Over his career, Andy has won many high-profile creative awards, including Cannes Lions and D&AD pencils for clients such as American Express, Mattel, Levi's, Jif, Dockers, Diesel, Citi, Walmart and Audi. He was also recently recognized in Adweek's "The Creative 100" list. He started in advertising when he left school at 16, which makes this his 372nd year in the business.